The hotel’s iconic art deco lobby is transformed into a gallery during the Frieze Art Fair in London
In London anything is possible. Anything as in filling the iconic Claridge’s lobby with gigantic sculptures of famous artist Damien Hirst, during the Frieze Art Fair taking over the city.
Claridge’s London, one of the most historic hotels of the city, located in the elegant and artistic district of Mayfair, is not exactly new to these kind of art display- every Christmas the hotel outdoes itself with lavish decorations. But this is slightly different.

Well isn’t that impressive
No less than 13 mythical sculptures from Damien Hirst’s epic project ‘Treasures from the Wreck of the Unbelievable’ transform the legendary art deco Claridge’s lobby into a gallery. The impressive artworks both in bronze and bold colours, tell the story of the ancient wreck of the largest ship of its day, the ‘Unbelievable’, and present some of what was discovered of its cargo.
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The lobby view
A number of the sculptures are still encrusted in coral or bear the marks of age and sea damage, while others are museum copies that reimagine the works in their original forms.

The museum like lobby
Hirst’s project was presented for the first time in Venice, in 2017 with a quite controversial critical response. Among others, the hotel’s guests will have the pleasure to see in close sight the Turner Prize Winner’s spectacular Skull of a Cyclops, the large-scale skull of a female mammoth, a Metamorphoses-inspired statue, and Proteus.
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