Daring colours, playful patterns, and sensory-rich interiors. These luxury hotels are embracing dopamine décor, the bold interior trend that’s redefining high-end hospitality
If you thought luxury hotels were all about neutral palettes and subtle elegance, think again. The new frontier in high-end hospitality is dopamine décor—a design trend that swaps minimalism for bold colours, playful patterns, and sensory indulgence.
More than just an aesthetic choice, dopamine décor is an experience, a vibrant explosion of joy and personality that makes hotel interiors as exciting as the destinations themselves. Across London, New York, Paris, Amsterdam, and Athens, some of the world’s most stylish hotels are leading the charge, proving that maximalism can be just as sophisticated as it is fun.
Here’s how these ultra-stylish hotels are embracing the dopamine décor movement, setting the standard for luxurious interior design with a touch of exuberant charm:
Broadwick Soho: London’s Jazz-Age Playground of Dopamine Décor
If Gatsby threw a party in Soho, it would probably look like Broadwick Soho. This boutique beauty, designed by famous Martin Brudnizki, is a sumptuous mix of Art Deco flamboyance and Italian Riviera elegance.
From velvet-upholstered walls to ornate chandeliers and whimsical prints, every corner oozes dopamine décor delight. The guest rooms? Think bold patterned wallpaper, vintage-inspired furniture, and jewel-toned accents that make every stay feel like a stylish escape.
This is luxury with personality, where playfulness meets opulence in the most irresistible way.
The Fifth Avenue Hotel: New York’s Whimsical Gilded Age Fantasy
In the heart of Manhattan, The Fifth Avenue Hotel is a love letter to Gilded Age extravagance, but with a modern, whimsical twist. Imagine a space where faceted antique mirrors, arched windows, and statement chandeliers coexist with unexpected bursts of colour, bold artwork, and textured fabrics.
Each suite is designed to awaken the senses, with sumptuous silk drapes, intricate patterns, and a curated blend of classic and contemporary décor. This hotel is a dopamine décor masterpiece, proving that luxury doesn’t have to be serious—it can be fun, theatrical, and utterly enchanting.
The Hoxton Lloyd Amsterdam: Art Deco with a Pop of Playfulness
Once an iconic Art Deco landmark, now one of Amsterdam’s coolest boutique stays, The Hoxton Lloyd Amsterdam has mastered the art of dopamine décor.
Expect a riot of colours, geometric prints, and unexpected design details—from cobalt blue furniture and burnt-orange walls to statement pendant lights that wouldn’t be out of place in a Wes Anderson film. The lobby buzzes with creativity, and the rooms are playful yet luxurious, blending heritage architecture with contemporary edge.
This hotel is proof that dopamine décor is more than a trend—it’s a design revolution.
The Dolli Hotel: A Luxurious Jewel in Athens
Nestled in Athens’ historic centre, The Dolli Hotel is a show-stopping fusion of classical grandeur and modern artistry. If dopamine décor had a Greek god, this hotel would be its temple.
Think marble meets maximalism, with unexpected splashes of colour, sculptural furniture, and a contemporary art collection that injects playful energy into the historic surroundings.
The sky-high ceilings, gold accents, and tactile fabrics make each space feel both grand and intimate, offering guests an immersive, joy-filled retreat.
NoMad London: A Theatrical Escape in Covent Garden
Housed in a majestic 19th-century courthouse, NoMad London is what happens when history meets high drama. Its interiors are theatrical yet refined, blending deep, moody hues, vintage furniture, and bespoke artworks to create a richly textured, dopamine-infused escape.
Every inch of this hotel is Instagrammable, from the lush, emerald-green bar to the opulent, candle-lit dining rooms. It’s a feast for the senses, and a masterclass in how dopamine décor can elevate historic spaces into something truly spectacular.
La Fantaisie Paris: A Secret Garden of Colour and Charm

Martin Brudnizki’s design influence in La Fantaisie’s interior, showcasing custom furniture and unique botanical wallpapers
In the heart of Paris, La Fantaisie is a dopamine décor wonderland wrapped in lush greens, golden yellows, and floral motifs. Designed to bring the outdoors in, this boutique gem is inspired by the charm of a Parisian garden in full bloom.
The rooms are sun-drenched havens with botanical wallpapers, pastel-hued furniture, and vintage-inspired accents that make you feel like you’ve stepped into a joyful, design-forward dreamscape. La Fantaisie proves that dopamine décor doesn’t just energise—it soothes, too.
Le Grand Mazarin: Parisian Elegance Meets Whimsical Fantasy
In the heart of Paris’s Marais district, Le Grand Mazarin stands as a testament to the harmonious blend of 18th-century French classicism and poetic fantasy. Renowned interior designer Martin Brudnizki has infused the hotel with vibrant prints and sumptuous textures, creating an atmosphere that is both elegant and exhilarating. The use of bold hues and lavish details exemplifies dopamine décor, offering guests a visually stimulating experience that delights the senses.
The hotel’s design is a visual feast, with each space thoughtfully curated to evoke a sense of joy and luxury. From the richly decorated lobby to the intimate guest rooms, every detail has been carefully considered to create an environment that is both opulent and inviting. The incorporation of nearly 500 carefully curated artworks throughout the hotel’s interiors reflects the principles of dopamine décor, creating an environment that is as joyful as it is luxurious.
Les Deux Gares: A Playful Fusion of Eras in Paris
Nestled between Gare du Nord and Gare de l’Est in Paris’s 10th arrondissement, Les Deux Gares is a boutique hotel that masterfully combines modern hospitality with unique interiors by British artist Luke Edward Hall. The hotel’s design is a joyful and unlikely mash-up of eras, featuring shining emerald green walls, black and white chevron marble floors, and gilt furniture. The use of bold colours and eclectic patterns throughout the hotel’s interiors reflects the principles of dopamine décor, creating an environment that is both playful and sophisticated.
The guest rooms continue this theme, with each space thoughtfully designed to evoke a sense of whimsy and luxury. The use of rich fabrics, intricate patterns, and vibrant colours creates an atmosphere that is both opulent and inviting.
The hotel’s commitment to dopamine décor is evident in every detail, from the bold artwork to the playful accessories, creating a space that is as stimulating as it is comfortable.
Dopamine Décor is the Future of Luxury Hotel Design
These hotels exemplify how dopamine décor can be artfully integrated into luxury spaces, creating environments that are not only visually stunning but also evoke a profound sense of joy and well-being. For discerning travellers and design enthusiasts, these destinations offer a feast for the senses, where luxury and happiness intertwine in the most delightful ways.
For travellers who crave beauty, excitement, and indulgence, a dopamine décor hotel is the ultimate stay—a place where design makes you feel as good as it looks.
See also:
Stylish Stays: Hotels in Rome with Exceptional Art and Design