Personal shopping, Peacock Alley, champagne on arrival and a crimson martini: Waldorf Astoria New York turns the return of The Devil Wears Prada into a very Manhattan hotel moment.
Some film collaborations feel inevitable. The Devil Wears Prada 2 and Waldorf Astoria New York is one of them. Ahead of the film’s theatrical release on May 1, 2026, the newly restored Manhattan landmark has introduced the Devilishly Chic Getaway, a limited time overnight experience designed for guests who want to see New York through a fashion editor’s lens. It is available for bookings from April 23, for stays between April 26 and June 30, 2026.
The idea is simple and very Waldorf: take one of the most anticipated fashion films of the year, add the glamour of Peacock Alley, layer in personal shopping, champagne and a sharp hotel bar ritual, and turn the whole thing into a stay.
The news
Waldorf Astoria New York’s Devilishly Chic Getaway is inspired by 20th Century Studios’ The Devil Wears Prada 2, which arrives in cinemas on May 1. The package places the hotel at the centre of the film’s wider cultural moment, with a curated stay that includes celebratory champagne, a fashion-inspired welcome amenity, a two-hour personal shopping experience arranged through the hotel’s concierge and a $150 food and beverage credit to use at Peacock Alley. For those who like their movie moments with a drink in hand, the hotel is also serving The Devil’s Martini, a limited time cocktail created by award-winning mixologist and Waldorf Astoria New York beverage partner Jeff Bell.
The Waldorf Astoria New York connection
The connection works because Waldorf Astoria New York has never been just a hotel. For more than a century, it has operated as one of Manhattan’s great social stages, a place of arrivals, exits, corridors, cocktails and power dressing. With its recent restoration, the hotel returns to the city at precisely the kind of moment that suits it: fashion, cinema and New York mythology converging again around a polished cultural event. In the film’s latest trailer, Peacock Alley appears as a visual anchor, bringing the hotel’s famous social corridor back into the conversation.
For a film franchise built around style, ambition and the choreography of Manhattan life, there are few hotel settings more fluent in the language.
Inside the Devilishly Chic Getaway
The package is less about themed decoration and more about a certain way of inhabiting New York. Guests are welcomed with champagne and a fashion-inspired amenity before being connected to a two-hour personal shopping experience arranged through the Waldorf Astoria concierge. The stay also includes a $150 food and beverage credit at Peacock Alley, the hotel’s storied gathering place and one of the names most closely associated with Waldorf Astoria glamour.
It is not difficult to understand the fantasy: a restored New York icon, a film about the fashion world, a concierge-arranged shopping itinerary and a martini waiting downstairs.
The Devil’s Martini
The cocktail is the sharpest detail of the collaboration. Created by Jeff Bell, The Devil’s Martini is a crimson reinterpretation of the classic martini, made with Grey Goose Vodka, Sakura Vermouth and hibiscus flower extract. The result is vivid, floral and controlled, more precise than playful, with just enough theatricality to belong to the world of The Devil Wears Prada.
Its most interesting detail is the garnish: a Wakamomo, a preserved baby mountain peach from Japan. Small, green and often mistaken for an olive, it gives the drink a visual twist that feels quietly clever rather than obvious. A martini that looks classic at first glance, then reveals its point of view.
The recipe
Ingredients
3 oz Grey Goose Vodka
0.5 oz Sakura Vermouth
10 dashes or 1 barspoon hibiscus flower extract
Method
Stir all ingredients with ice and strain into a chilled martini glass. Garnish with a Wakamomo preserved baby peach on a trident skewer or cocktail pick.
Peacock Alley, personal shopping and the fashion editor fantasy
The appeal of this collaboration is not that it turns a hotel into a film set. It is that it understands the kind of fantasy The Devil Wears Prada still carries: the glamour of being in the right lobby, wearing the right thing, ordering the right drink, moving through New York as if every corridor might become a scene. That is exactly where Waldorf Astoria New York has always been most comfortable. The hotel knows how to make an entrance feel consequential.
With the Devilishly Chic Getaway, it is offering guests a polished way into the film’s universe without losing the elegance of the hotel itself. No costume required. Just a taste for good timing, good tailoring and perhaps a very red martini.
When to book
The Devilishly Chic Getaway is available to book from April 23, 2026, for stays from April 26 to June 30, 2026, at Waldorf Astoria New York.
The Devil’s Martini is available from April 26 at Peacock Alley and at Waldorf Astoria hotels across the United States for a limited time.
See also:
The Grand Return: Inside the Reimagined Waldorf Astoria New York Opening Spring 2025
Does Miranda Priestly’s Milan Hotel in The Devil Wears Prada 2 Actually Exist
TheHotelTrotter.com is curated by greek journalist and fanatic hotel lover Eleni Stasinopoulou. With the eye of a fashion and lifestyle editor, Eleni hopes to inspire all connoisseurs of traveling, focusing on stylish hotel moments around the globe.
